Why should your organization be on Facebook?

Facebook has really developed into a business and networking tool. Originally it was people talking to their friends and families, posting their pictures and leaving comments on their thoughts and activities. Now it has a demographic base where people, businesses and organizations are learning how to use this platform as a way to connect with people of similar interests, provide information, network, put on events and build relationships.

Here are some statistics from FaceBook.

• More than 200 million active users
• More than half of Facebook users are outside of college
• The fastest growing demographic is those 30 years old and older
• The average user has 100 friends on the site
• More than 3 billion minutes are spent on Facebook each day (worldwide)
• More than 13 million users update their statuses at least once each day
• More than 3 million users become fans of Pages each day

These are numbers that cannot be ignored. There is huge potential to interact with the people that are in your interest area. For a video tutorial of how to use Facebook Groups to grow your network see this blog posting and instructions http://bit.ly/29wuJ