HOW-TO: Write Effectively for Twitter & the Social Web

By Robin Broitman
The advent of social media has opened up a wide range of opportunities for non-professional writers like me — and probably you too — to write online.  Most of us writing for websites or blogs or posting on Twitter likely aren’t trained journalists.  Even professional writers trained for print must learn to adapt their writing style to an online audience who experiences content differently than a print audience.

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